If you're working in an entry-level role in marketing and looking to expand your skillset, the BSB40820 - Certificate IV in Marketing and Communication (release 1) is a qualification that can provide you with the broad knowledge and skills needed to level up your career. Marketing goes hand-in-hand with business, so you may be in a role that isn't marketing-focused, but have responsibilities that fall into that category.

Either way, this course will be beneficial if you're looking to pursue the career pathway of Marketing Officer or Public Relations Officer, or simply want to get your foot in the door in the marketing field.

What you'll learn

This qualification comprises units that will help you get the training needed to pursue the career pathways of Marketing Officer or similar. If you want to expand your industry knowledge and skills in marketing, this course will provide you with a great overview of key concepts that all marketers need to learn about.

It will also expand your skillset if you're looking to gain a variety of skills in business and happen to want a promotion in the marketing field.

In this course, you'll learn to:

• Write complex documents
• Undertake marketing activities
• Promote products and services
• Build and maintain business relationships

Other personal skills you may learn along the way include:

• Ability to work in a team
• Develop excellent written and communication skills
• Creativity
• Developing rapport with customers and stakeholders